Students in Global Communication explore a wide range of topics designed to equip them with the skills needed to implement communication and public relations campaigns tailored to an interconnected world, fostering effective relationships between organizations and their audiences in a globalized context. The program focuses on areas such as corporate and intercultural communication, global business strategies, crisis management, media relations, and the development of digital strategies for diverse international audiences.

The curriculum also emphasizes ethics, social responsibility, and sustainability, preparing students to approach communication with a conscious and responsible perspective, addressing the needs of both organizations and society on a global scale.

• Fosters mutually beneficial relationships between an organization and its audiences across different regions.
• Develops strategic global communication and public relations campaigns focused on safeguarding corporate reputation, enhancing the company’s image, and supporting business objectives while adapting to diverse contexts.
• Analyzes international trends to identify challenges and implement corporate social responsibility initiatives that contribute to community well-being.
• Provides communication consulting for organizations and individuals operating in international markets.
• Examines social media communications and trends to design digital strategies and create dynamic content.
• Manages communication efforts to mitigate the impact of crises on an organization’s image and reputation at a global level.

• In-person course: classes at the Buenos Aires Campus, Costa Argentina Campus and UADE Belgrano.